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6 Common LinkedIn Profile Writing Mistakes
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LinkedIn is the best place to connect with other professionals and find business opportunities all over the world. It's a place where you can meet people and also be found. And that's why you need a profile that not only helps people find you but also makes them want to get in touch with you after they look at it.
Your LinkedIn profile is one of the first things people look at when they want to hire you. They will probably check out your LinkedIn profile before they go to your website. You don't want to lose a possible customer because your profile writing isn't fully optimised. LinkedIn walks you through the steps to get started, but once you're done, you're on your own. LinkedIn is very different from other social media sites, and we can't use the same strategies there that we do on other sites. There are some good ways to improve your LinkedIn profile and make it more likely that the right people will get in touch with you.
Let us talk about some of the most common mistakes people make on profile writing and how you can avoid them in your own.
TABLE OF CONTENT
Introduction
No or inapt Profile picture
Not putting much stock in Headline
An intriguing 'About' section
Skill and Experience sections are missing or not complete.
Not making your own unique URL
Weak or Missing Summary
No or inapt Profile picture
Your LinkedIn profile needs a profile picture just like it does on every other social media site. But wait, this doesn't mean you can use any of your photos as your LinkedIn profile picture like you can on Facebook or Instagram. Use a high-quality picture that looks professional as your profile picture. Your profile picture should say something about you and what you can do at work.
Also, make sure that everyone can see your profile picture. Most people only let people in their network see their profile picture. You should not do this. Make sure that people outside of your network can see it, and make sure that you aren't losing any good chances of being contacted because of this.
Not putting much stock in Headline
You can write a headline under your name, which usually says what your job is. It will show up next to your name in search results and everywhere else on LinkedIn. Make sure the words on the headline describe what you do in a brief way that others can understand. You want them to click on it so they can learn more about you.
An intriguing 'About' section
People like recruiters, possible clients, and so on may also be looking at your profile. Focus on the "About" section of your LinkedIn profile to get the attention of those visitors. You can write a great "About" section with 2000 characters, so make the most of them. Separate your "About" page into sections so that people can understand what you do, how you do it, and why they should hire you. Just tell people what you can do in the "About" section.
Skill and Experience sections are missing or not complete.
Skills and experience provide social proof of your abilities and expertise. In your LinkedIn profile, you can list up to 50 skills. Think about adding as many keywords as you can for the skills you have that are mostly related to your field, so that your profile will also show up when people search for those skills.
When it comes to "experience," list the ones you think are most important to your professional goals and objectives, and put more emphasis on your most recent and most important jobs. Also, never forget to add a keyword rich description to each position and try to make the content conversational and engaging.
Not making your own unique URL
LinkedIn gives you a link that is made up of just a few letters and numbers. It's important to make it your own. You can change this URL by adding your name or the name of your business, if it is available. If your name is already taken, try something else.
For instance, you can change the URL to look like
linkedin.com/your name
If this option is not available, we should try other variations or by changing the order of the names, like:
linkedin.com/second name. first name
or
linkedin.com/business name. your name
Your profile will stand out on the network if you change the URL.
Weak or Missing Summary
Use the summary area well, and separate the information you give with good grammar, punctuation, and symbols. You can talk about what you do or what you want to do in the summary. Don't put your summary on just two or three lines like you do on your resume. You have 2000 characters available, use them! When writing your summary, use as many keywords as you can that describe your job.
If you are serious, you can use your LinkedIn profile to meet new people, get more clients, or find a new job. Fill it out completely, use professional language and the right keywords, and stay focused on what you want to do. It's time to look at your LinkedIn profile again and make some changes to make it more appealing so you can shine like a star in LinkedIn's professional network.
Conclusion:
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