Recent Entries

  • Data analysis in Qualitative research

    Data analysis in Qualitative research   Data analysis can tell you what is happening, but it won't tell you why. So qualitative approaches are a must to bring together the what and the why! An enticing thought advancing towards AI, ML, and predictive analytics is that more data is better. Why...
  • Top 5 Customer Intelligence Trends 2022

    Top 5 Customer Intelligence Trends 2022   Customer intelligence fosters the development of a long-term CX strategy that incorporates data and automation to deliver highly relevant and seamless experiences. So, here we are with the top five CI trends 2022 you must know of-.Customer intelligenc...
  • Improve Your Improve Your Google Business Profile With 5 Steps

    Improve Your Google Business Profile With 5 Steps   In November of 2021, Google changed the name of its platform, Google My Business, to improve Google Business Profile (GBP). With this name change also came a local search update. Recent data shows the power of GBP – over half of GBP in...
  • Email Marketing for Small Businesses

    Email Marketing for Small Businesses   Email marketing is one of the most effective ways to keep your consumers engaged and grow your small business. The majority of customers think marketing emails influence their purchasing decisions, and many of them say they buy directly from marketing em...
  • Marketing To Women In 2022

    Marketing To Women In 2022   In an ever-competitive market, meaningfully connecting with your consumers means understanding their differences. Here’s what marketing to women in 2022 looks like! The reason marketers emphasize so much on buyer personas is because of the fact that you can&...
  • Top Predictive Analytics Platforms

    Top Predictive Analytics Platforms   Large volumes of data are generated by businesses today, providing a significant chance to become more robust, avoid mistakes, and better meet the customers’ needs. Predictive analytics software are evolving. With AI enhancements, easy use, and a foc...